Driving More Car Rental Leads With Optimized Search Pages
Nifty came to us looking for a new homepage. After chatting, we realized their ultimate goal was maximizing car rentals via search. So we also created SEO landing pages to capture city- and category-specific search traffic.
The results? A responsive homepage that integrated a 3rd-party rental car inventory system. 12 landing pages that optimized user flow and conversion. And a refined look and feel using Nifty’s existing logo and color palette.
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